04
Growth & Sales
The journey tells you when. This section tells you how.
Separated from the venture-building stages — this is the practical playbook.
Sales
- 01Founder-led sales — coming soon.
- 02Discovery call, demo, proposal, follow-up — coming soon.
- 03Closing, objections, negotiation — coming soon.
- 04Pricing — coming soon.
- 05Enterprise sales — coming soon.
Prospecting
- 01ICP — coming soon.
- 02Lead generation — coming soon.
- 03Buying signals — coming soon.
- 04Outreach: cold email, LinkedIn, communities — coming soon.
Marketing
- 01Positioning & messaging — coming soon.
- 02Content, social, SEO, AEO / AI SEO — coming soon.
- 03PR — coming soon.
- 04Case studies — coming soon.
- 05Community — coming soon.
Growth
- 01Acquisition, activation, retention, referral, revenue — coming soon.
- 02Growth loops — coming soon.
- 03Experimentation & metrics — coming soon.